Privacy Policy

Website: kerryferguson.com.au
Effective Date: March 2026

We respect your privacy and is committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit kerryferguson.com.au.

1. Information We Collect
We may collect the following types of information
Personal Information
Information you voluntarily provide, including:
Name
Email address
Phone number
Company name
Country or region
Project or enquiry details

This information may be collected when you:
Submit a contact form
Subscribe to a newsletter
Request consulting services
Download publications or resources
Register for events or workshops

Automatically Collected Data

When you visit the website we may automatically collect:
IP address
Browser type
Device type
Pages visited
Time spent on pages
Referral source

This information helps us improve the performance and user experience of the website.

2. How We Use Your Information

We may use your information to:
Respond to enquiries
Provide consulting or advisory services
Send newsletters or professional updates
Provide information about projects, publications or events
Improve website performance and user experience
Analyse website traffic and engagement
Maintain security of the website

We will not sell your personal information.

3. Marketing Communications

If you subscribe to newsletters or updates, we may send:
Industry insights
Articles and publications
Updates relating to Kerry Ferguson, Botanical Innovations, or associated projects
Event invitations or speaking engagements

You can unsubscribe at any time using the link in emails.

4. Cookies and Tracking Technologies

This website may use cookies and similar technologies to:
Analyse website traffic
Improve user experience
Measure marketing effectiveness

We may use analytics tools such as:
Google Analytics
Meta Pixel
LinkedIn Insight Tag

These tools may collect anonymised browsing data.

You may disable cookies in your browser settings.

5. Third-Party Services

We may use trusted third-party providers including:
Website hosting providers
Email newsletter platforms
Analytics providers
Payment processors (if applicable)

These providers may store or process information on secure servers outside Australia.

6. Data Security

We take reasonable steps to protect personal information from:
Loss
Misuse
Unauthorised access
Disclosure or alteration

However, no internet transmission is completely secure.

7. Access and Correction

You may request access to personal information we hold about you and request corrections where necessary. To do so, please contact us using the details below.

8. Links to Other Websites

This website may contain links to third-party websites including:
botanicalinnovations.com.au
dangerousbeauty.com.au
social media platforms

We are not responsible for the privacy practices of those websites.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this website.

10. Contact

If you have questions regarding this Privacy Policy, please contact:

Kerry Ferguson
Website: kerryferguson.com.au
Email: KerryFerguson@botanicalinnovations.com.au